One platform.
Endless configurations.
Never compromise on your specs.
Our modular platform lets you build bespoke websites, applications & eCommerce solutions, without limitations.

Manage content the
way you need it
A content management platform that puts you in control. Start with prebuilt entities—pages, blogs, products, forms, and more, then define your own content modules to match any needs.
- Microsites & landing pages
- Intranets & resource hubs
- Interactive course modules
- Books and gated content


eCommerce built for all business models
Manage products, catalogs, carts, orders & discounts in one place. Integrate via APIs with your CRM, ERP, inventory & shipping systems. Then use hooks-driven automation to create a custom experience for:
- B2C storefronts & digital downloads
- B2B portals & custom pricing tiers
- Subscription & recurring billing
- Omnichannel & headless channels
Automation powered
by hooks
Orchestrate any workflow without writing code. Define triggers (form submissions, record updates, schedules) and chain actions (API calls, notifications) to automate processes end-to-end.
- Sync data across systems
- Drive personalized journeys
- Route & qualify leads in real-time
- Build custom micro-services


A team you can count on
We don’t just hand you software, we partner with you for your ongoing success - and we are pretty fun too :).
- 24/7 enterprise support & SLA guarantees
- Dedicated onboarding, training & best-practice guidance
- Custom professional services & solution design
- A global partner network to extend your team
Core dna building blocks

Composable content
Prebuilt custom modules to build any site or app, no code required.

Omnichannel Commerce
Run B2C, B2B, subscription, or headless stores from one engine.

Hooks-powered automation
Define triggers, chain actions and build micro-services instantly.

API-first integrations
Connect to CRM, ERP, inventory, shipping, marketing platforms, or any other needed integrations.

Unified Platform for
unmatched results at YMCA
"By consolidating all departmental sites into a single Core dna platform, we saved $100,000 and established a unified content hub that powers every new program launch"
- 500% increase in online registrations
- 90% CMS feature adoption by marketing (up from 20%)
- Real-time data sync across CRM, enrollments & programs
- Hands-on accompaniment and support
Saad Javed
Digital Marketing Manager,
YMCA Greater Toronto, Company
Building a Flexible Learning Management System
with Core dna
Here’s how we built a full Learning management system POC in just 2 weeks, with no third-party plugins or custom servers. It was simply a tailored assembly of content modules that already existed in our CMS.
Conditional Logic Forms: Smarter, More Personal, Effortlessly Dynamic
We’re thrilled to introduce Conditional Logic for Forms, a game-changing addition to the Core dna forms module that empowers you to create highly interactive, personalized, and intuitive form experiences.
Low-Code Automation Benefits for Mid-Sized Businesses
In this post, we’ll explore how Core dna’s low-code automation platform empowers your team to move faster, smarter, and with complete confidence, plus practical tips for mapping your first automation and measuring ROI. Let’s dive in.
What B2B Commerce Features to Look For in a Platform
This guide looks at the best B2B eCommerce platforms available today with practical advice on selecting and implementing such platforms.
How to Choose a B2B eCommerce Platform
Selecting the right B2B eCommerce platform is a pivotal decision that can significantly influence your business's growth and operational efficiency.
Wholesale eCommerce Playbook: Scale Smarter, Sell Better
This post talks about the benefits of eCommerce for wholesalers and what makes a good eCommerce website for wholesalers.
10 eCommerce Case Studies: Key Insights and Surprising Results
You’ve heard it before - always be testing. But if you’re running an eCommerce business then the tasks of analyzing your site data and identifying leaks in the funnel usually get pushed to...
Why Evergreen Content Matters More Than Ever—and How to Create It
Would you like to write a blog post today and receive traffic from it for years? How about a lead magnet or video or infographic that keeps getting you leads 2 years after launch? Of course you...
A Practical Guide to Content Optimization with AI
Seeing that initial traffic spike post-content launch is awesome, but things start to get really depressing when it flattens out. Which is why content optimization is critical. Recent research...
Payment Gateways Compared: Which One Boosts Your Sales?
We have reviewed six different headless eCommerce payment gateways so we can walk you through the best payment gateway solutions available today and show you exactly how to optimize your checkout to keep shoppers clicking that buy button.
Build Better,
Stress Less
Let’s simplify content & commerce together. Discover a platform that adapts to your business — not the other way around.