Is Your Membership
Platform Holding
You Back?

Scattered data. Overbookings. Developer-dependent updates. Sound familiar? Discover how Core dna is transforming membership organizations like YMCA with an all-in-one platform that combines content, booking, and e-commerce.

Book a Free 30-min Membership Platform Audit to:

  • Uncover revenue leaks in your current platform
  • Learn how to streamline operations without bloated plugi
  • See how to manage content, sales, and marketing in one place
  • Discover how to deliver consistent experiences across all touchpoints
Get a Free Membership Audit
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Proud partners with

Turn Membership Chaos into Seamless Growth

Faster Content without the need for devs

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Tired of waiting weeks for simple updates? Frustrated by disjointed member communications? Create unique member experiences, launch targeted campaigns, and manage events - all without a single line of code.

  • Create engaging member experiences with dynamic content tools
  • Launch peronsalized campaigns quickly with drag and drop template blocks
  • Manage events seamlessly to deepen member engagement
  • Intuitive, low-code environment for non-technical users
Get a Free Membership Audit
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Seamless Membership Sales from Sign-Up to Renewal

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Are you losing potential members due to a clunky sign-up process? Struggling to manage renewals efficiently? Boost revenue with a unified platform that makes selling memberships a breeze.

  • Tailor pricing, promotions, and packages effortless
  • Manage multiple membership sites from one central location
  • Simplify recurring payments without transaction fees
  • Unify content and multi-channel commerce in a single interface
Get a Free Membership Audit

Scale Without Limits, Integrate Without Hassle

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Worried about your platform crashing during peak sign-up periods? Frustrated by systems that don't talk to each other? Future-proof your organisation with a platform that scales as you do. Grow your membership without growing your headaches.

  • Scale without limits, eliminating costly re-platforming
  • Create an omnichannel experience that evolves with your organisation
  • Keep all your systems connected with real-time data. From ERP to CRM - SAP, Salesforce, Oracle, HubSpot and more
  • Automate workflows for member onboarding and engagement
Get a Free Membership Audit
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Safeguard Member Data without the slow down

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Concerned about data breaches compromising member trust? Tired of slow load times driving members away? Deliver a lightning-fast, always-on experience your members can trust. Keep your data secure without sacrificing performance.

  • Guaranteed 99.98% uptime for uninterrupted member access
  • Avoid plugin pitfalls with our secure, integrated platform
  • Pass every speed and load test for smooth, fast performance
  • Handle any volume of traffic efficiently, even during peak times
Get a Free Membership Audit

Swifties Record Breaking Ticket Sales

Extreme traffic spikes, surges of demand, and 624,000 tickets sold. All with zero downtime. Core dna's collaboration with Frontier Touring for Taylor Swift's Eras Tour showcased unparalleled scalability and performance.

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The Challenge:

  • Handle unprecedented ticket demand without system failures
  • Deliver personalised experiences at massive scale
  • Integrate seamlessly with external systems

The Core dna Solution:

  • Highly scalable platform with personalised login system
  • Smart promotion engine based on user profiles
  • Flexible integration with third-party processors

The Results:

  • 624,000 tickets sold across 7 shows
  • Processed 15 registrations per second at peak
  • Managed a month's traffic in just 2 days

Book your Free Digital Audit & Learn How To Build a Membership Platform That Scales

Receive an audit by Platform Specialist to identify sales & marketing bottlenecks
We will create a Platform plan based on your membership needs and budget
Skip hiring devs. 
We’ll build your platform for you

Schedule in your Digital Audit with our Digital Platform Specialist.

Build a thriving membership community and create engaging experiences without the dev overhead. In 30 minutes you’ll learn how you can implement the all-in-one toolkit for membership growth

Get a Free Membership Audit

Hi, I'm Sam.


Membership software is failing organisations

For too long, membership organisations have grappled with fragmented systems, manual processes, and impersonal member experiences. Cobbling together multiple platforms and relying on spreadsheets shouldn't be the answer to managing your community.

We created a better way

We understand that nurturing a thriving membership community is challenging enough without technology adding to your headaches. That's why we built an all-in-one platform that unifies member management, streamlines operations, and supercharges engagement across your entire organisation. We're dedicated to helping membership organisations focus on what truly matters: delivering exceptional member experiences and driving sustainable growth - not wrestling with disjointed tech solutions.

Sam Saltis | CEO Core DNA

Book a digital audit with Sam

Compare the difference

Other Providers
Content Management
Quick, intuitive member content creation
Complex, dev-dependent content updates
Event Management
Seamless event booking, capacity control
Manual event management, overbooking risks
Integrated eCommerce
Unified memberships, events, merchandise sales
Fragmented systems, manual reconciliation
Scalability
Handles registration surges effortlessly
Performance issues during peaks
Member Engagement
Automated renewals, personalized communications
Manual follow-ups, generic messaging
Reporting & Analytics
Real-time membership insights dashboard
Delayed, fragmented membership reporting
Security & Compliance
GDPR-compliant, robust data protection
Compliance risks, patchwork security
Support
24/7 support
Limited support, long response times

Compare the difference

Core
DNA
Quick, intuitive member content creation
Other
Provider
Complex, dev-dependent content updates
Core
DNA
Seamless event booking, capacity control
Other
Provider
Manual event management, overbooking risks
Core
DNA
Unified memberships, events, merchandise sales
Other
Provider
Fragmented systems, manual reconciliation
Core
DNA
Handles registration surges effortlessly
Other
Provider
Performance issues during peaks
Core
DNA
Automated renewals, personalized communications
Other
Provider
Manual follow-ups, generic messaging
Core
DNA
Real-time membership insights dashboard
Other
Provider
Delayed, fragmented membership reporting
Core
DNA
GDPR-compliant, robust data protection
Other
Provider
Compliance risks, patchwork security
Core
DNA
24/7 support
Other
Provider
Limited support, long response times

How we turned YMCA’s bottleneck into a 500% increase in online registration

From registration bottlenecks to effortless sign-ups. Core dna transformed YMCA's digital presence, empowering staff and delighting members with a seamless, user-friendly platform.

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The Challenge:

  • Overwhelming number of activities across various age groups and interests
  • Overbookings due to outdated systems
  • Marketing team handcuffed by developer-dependent updates

The Core dna Solution:

  • Unified platform for content management and advanced booking
  • User-friendly interface for staff to create and update content
  • Seamless integration of program data from multiple sources

The Results:

  • 500% increase in online registrations on launch day (from 1,500 to 8,000)
  • Eliminated overbookings with real-time inventory updates
  • Empowered marketing team to create mini-sites for each camp independently

Go for Membership Growth, in just 30 minutes.

With our 30-minute Membership Platform Audit you'll learn how to:

  • Eliminate overbookings and reduce administrative headaches
  • Empower your marketing team to ship campaigns without the dev overheads
  • Develop a robust member experience built for growth without the growing pains
  • Create and manage diverse membership levels with ease
Get a Free Membership Audit