It’s undeniable - running, growing and profiting from a marketing agency is bloody hard! If finding and winning the right clients, delivering results, whilst also attracting,...
Core dna insights - Page 17 of 17
If you’re still using Drupal 6 as your CMS, then your time is running out. Recently, the company officially announced that the platform was reaching its EOL or ‘End Of...
Choosing a Content Management System (CMS) is a gigantic decision. The bigger your brand, the more people will rely on your CMS to provide great backend and frontend...
The world of content management system (CMS) is about to undergo dramatic change, making creating websites faster and safer . These new platforms are based on a...
WordPress is the most popular Content Management System (CMS) in the world, powering roughly 29 percent of all active websites. Yikes. With numbers like those, it’s no...
There is no doubt that email marketing efforts drive a large amount of revenue for brands. It is reported that email delivers an average Return of Investment (ROI) of 3,800%...
Returns — or in industry lingo, “reverse logistics” — are just a cost of doing business. There are always going to be customers who want to return an item, regardless of how...
As new technological innovations continue to emerge, buoyed by an explosion of digital devices and changing consumer habits, businesses continue to search for the fastest and...
A recent Gartner report revealed that worldwide shipments of PCs, smartphones, and tablets will increase by 2 percent in 2018 — reaching the highest level of year-on-year...
Do you remember your dad ever carrying a green, steel bottle on the way to work or a camping trip? That’s a Stanley brand thermos. And they’re still as popular (if not more...
The key to business success? A product that stands out. Small businesses and sought-after brands face the same challenge to lasting popularity: expanding their customer base....
As day two starts at the DX Summit I was thinking about the key learnings from the previous day. At the end of the day yesterday, there was a panel discussion about...
Content as a Service (CaaS) is another term that continues to gain popularity within the digital experience space. Brands are always seeking ways to get the right content in...
Ask any of the world’s best copywriters for their rules on writing effective advertisements and you’ll undoubtedly find the following commonalities among them: “Write the way...
These days, there’s increasing pressure for developers and coders to be able to define themselves as “full-stack”. This basically means they need to have a “very particular...
As I write this large parts of Texas, Florida and Georgia are still recovering from the effects of two hurricanes. Millions of people and businesses remain without...
You see ads for basic website builders everywhere, but real web development is more than drag and drop. From start to finish, you might end up using dozens of tools to get...
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