If you're hoping to get more traction for your eCommerce brand, drive more traffic and convert that traffic into buying customers, then it's important to know the latest...
Strategy blogs - Page 1 of 2
In this next article, we’re going to spell out how to create content that achieves your desired business outcomes, rather than just sitting in a corner of your blog looking...
Over the past fortnight, we’ve been blogging our three part series on generating shareable content on a frugal budget. In Part One we covered off the best ways to hack free...
Content marketing in 2021 was characterized by swift changes in strategy and how quickly brands could adapt. In 2022, that adaptability could prove to be just as relevant....
Content has the power to educate, entertain, inform and much more. No matter the form that content takes, whether a blog post, ebook, podcast, video, webinar or something...
If you haven’t noticed, the world of commerce has changed drastically over the past few decades - and even the past few years. It wasn’t all that long ago that consumers in...
If you’re running an agency, what keeps you up at night are probably an overly demanding client with unrealistic expectations and how to get more leads. Not to mention the...
Resilience – the ability to recover quickly from illness or misfortune – is a valuable attribute for both individuals and organizations. We say a person is resilient when...
75% of shoppers browse for items online while shopping in stores. Why? They’re price checking. They’re looking to see if they can get it online within a few hours or days at...
In this post, we’re going to dive deep into the ins-and-outs of starting, running, and scaling an eCommerce subscription business. You’ll learn: How to get started in...
Did you know that roughly half of your customer interactions are multi-devices or multi-channel? For example; someone hears your ad spot on Spotify before doing a quick...
Influencer marketing can either be an ingenious way to break through the noise or a complete waste of time and money. It all depends on your execution. The problem is that’s...
Congratulations. You’ve just landed the role you’ve been long searching for. You're now heading up a marketing team and have earned the title. You have seen first hand that...
Undergoing a successful digital transformation is at the forefront of every organization’s list of priorities — and for a good reason. However, a successful, forward-thinking...
Core dna is excited to be a nominated finalist in the Best Newbie Category at the 2016 MITX Awards . As judgement day looms, we thought we’d reminisce a little, dipping into...
Any eCommerce business will flourish with an inventory that is well managed. Having too many items in your inventory will increase your running costs. On the other hand, a...
Barring a few disagreements, most will concur with this statement: “Healthy long-term relationships are built on a foundation of trust, loyalty, and respect.” ...
“Under promise and over deliver.” Business writer and motivational speaker, Tom Peters, came up with that idea in 1987, and during the three decades that followed, it...
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