Sam Saltis on Growing Core dna From Idea To Scale
Are you looking to get more customers?
Sam Saltis, CEO and Founder of Core dna, recently sat down with Jason Quey of Growth Ramp to share how Core dna got our first 1,000 customers.
Jason helps early-stage founders on their journey from idea to scale. Every week on Growth Ramp, you’ll get in-depth interviews, high-level growth audits with low-hanging fruit, and actionable articles to help you get your first 1,000 customers.
In Sam Saltis's Path to Core dna's 1,000 True Fans, you’ll learn:
- Why we created a tool to give us a competitive advantage.
- Why Sam traveled over 10,500 miles to get to know his customers intimately.
- What you need to know about your customers to build a lovable product.
- Knowing when is the “right time” to launch a product.
- Why we favor building systems over big bang launches.
- How we built a go-to-market strategy.
- How to overcome imposter syndrome.
Jason then did a growth strategy audit of Core dna. He estimates the strategy could be worth $2,175,000/year if we put it into action. In this article, you’ll learn:
- How we used content marketing as part of our strategy to get over 2,000 customers.
- Why we should create more middle and bottom-of-the-funnel pages.
- What we can do to improve our positioning.
Honestly, Jason’s article was like a smack in the face that we were shooting ourselves in the foot.
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