Content marketing in 2021 was characterized by swift changes in strategy and how quickly brands could adapt. In 2022, that adaptability could prove to be just as relevant....
Core dna insights - Page 8 of 17
Technology continues to evolve as humans find new ways to innovate, doing things faster and with more flair than they did before. Not many areas feature as much of this...
The World Economic Forum has stated that we are on “the brink” of the Fourth Industrial Revolution. This transformation will be unlike anything that we’ve experienced. There...
How Ascedia and Core dna helped nutritional supplement giant, Standard Process, rewrite the way they engaged with their customers.
Content has the power to educate, entertain, inform and much more. No matter the form that content takes, whether a blog post, ebook, podcast, video, webinar or something...
If you haven’t noticed, the world of commerce has changed drastically over the past few decades - and even the past few years. It wasn’t all that long ago that consumers in...
You’re using some form of content to attract leads to your business, right? You stress over creating exceptional content that your audience will devour in a heartbeat and...
It’s reasonable to think that the partnership between eCommerce software vendors and their partners would be based on mutual benefit, growth, freedom, and of course, the...
The eCommerce industry is currently worth $2.3 trillion and is set to nearly double to 4.48 trillion by 2020 . If you’re deciding to upgrade your eCommerce software to ensure...
Congratulations, you made it into an era where it’s perfectly acceptable to have full-blown conversation with an inanimate object and expect a response. We live in...
Content, content, content. It’s all about creating content, which is why we’re all pretty much drowning in it right now. Over the last decade or so, we’ve experienced an...
The right content management system can be a huge asset to your eCommerce business. Here are some examples of functionality to look for in a CMS for your online retail...
As the spearhead of the marketing team, a CMO can make or break a company. But as we edge towards 2021, the position of CMO is becoming an increasingly vulnerable one. In...
There’s an old saying: “the Cobbler’s children have no shoes”. It’s in reference to a Cobbler who is so busy making and mending the shoes of his clients, that he doesn’t have...
The rise of the API economy represents a seismic shift in the way eCommerce businesses operate today. Yet surprisingly few people know what APIs are (they sound complicated,...
Would you like to write a blog post today and receive traffic from it for years? How about a lead magnet or video or infographic that keeps getting you leads 2 years after...
The concept of traditional content personalization is simple: A brand collects customer data (like age, location, and past product purchases), and uses it to segment its...
Replatforming a website is the process of moving your current from its existing CMS (content management system) to a new CMS. It’s not necessarily about a re-design, it’s...
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