B2B catalogs have grown and evolved from the earliest days of business when companies often exchanged catalogs by mail.
March 02, 2022 (7 min read)
Core dna insights - Page 8 of 17
The future is D2C. Major brands such as Nike, Adidas, Samsung, Apple and many more have done tremendous work in bridging the gap between brand and consumer in the past few...
February 22, 2022 (6 min read)
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eCommerce sales are predicted to reach $5 trillion in 2021, up from $4.2 trillion in 2020. Given the extraordinary growth eCommerce has enjoyed recently, many businesses have...
February 10, 2022 (9 min read)
By the simplest definition, a “marketing channel” is a means by which a producer reaches a consumer with their goods or services.
February 05, 2022 (4 min read)
![Black Friday Marketing: A Marketer's Crash Course [2022 Edition]](/files/images/blogs/71/918/black-friday-marketing-title.webp?w=616&h=308&s=fit&f=png)
Any retail owner or executive worth their salt will tell you that Black Friday — and the surrounding holiday season — is perhaps the most opportune time of the year to spur...
January 31, 2022 (10 min read)
Agency Growth in 2021 was characterised by the movement of agencies into more revenue driven services to assist customers with conversion, development of content
January 25, 2022 (10 min read)
Over the past fortnight, we’ve been blogging our three part series on generating shareable content on a frugal budget. In Part One we covered off the best ways to hack free...
January 24, 2022 (7 min read)
So you are looking to drive targeted traffic to your website and generate high-quality leads for your sales team to work with. You’ve been battling away on your SEO and...
January 17, 2022 (8 min read)
Content marketing in 2021 was characterized by swift changes in strategy and how quickly brands could adapt. In 2022, that adaptability could prove to be just as relevant....
January 10, 2022 (10 min read)
Technology continues to evolve as humans find new ways to innovate, doing things faster and with more flair than they did before. Not many areas feature as much of this...
January 03, 2022 (8 min read)
The World Economic Forum has stated that we are on “the brink” of the Fourth Industrial Revolution. This transformation will be unlike anything that we’ve experienced. There...
December 21, 2021 (4 min read)
How Ascedia and Core dna helped nutritional supplement giant, Standard Process, rewrite the way they engaged with their customers.
December 08, 2021 (10 min read)
Content has the power to educate, entertain, inform and much more. No matter the form that content takes, whether a blog post, ebook, podcast, video, webinar or something...
November 22, 2021 (10 min read)
If you haven’t noticed, the world of commerce has changed drastically over the past few decades - and even the past few years. It wasn’t all that long ago that consumers in...
November 03, 2021 (22 min read)
You’re using some form of content to attract leads to your business, right? You stress over creating exceptional content that your audience will devour in a heartbeat and...
November 02, 2021 (8 min read)
It’s reasonable to think that the partnership between eCommerce software vendors and their partners would be based on mutual benefit, growth, freedom, and of course, the...
November 01, 2021 (4 min read)
Congratulations, you made it into an era where it’s perfectly acceptable to have full-blown conversation with an inanimate object and expect a response. We live in...
October 30, 2021 (6 min read)
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