Social media enables audience participation from far and wide. Philosophically, that’s a great thing for our democracy. Historically, business has taken advantage of closed...
September 07, 2021 (8 min read)
Core dna insights - Page 10 of 17
Anyone who runs or has run even a mildly-successful eCommerce business can confirm: F It’s not as easy as it seems. While many business owners and seasoned managers...
September 05, 2021 (23 min read)
Amazingly enough, before “growth hacking” was a thing, companies managed to grow and increase revenue and profitability all the time! Ignore the hype around “hacks”, which...
September 04, 2021 (17 min read)
Did you know that roughly half of your customer interactions are multi-devices or multi-channel? For example; someone hears your ad spot on Spotify before doing a quick...
August 31, 2021 (8 min read)
Does content marketing work for eCommerce businesses? It’s an interesting debate and one that many online entrepreneurs struggle to grasp. Selling products online is, for the...
August 29, 2021 (17 min read)
Gartner has reported that marketing budgets are being slashed going into 2018. “Growth in marketing budgets has stalled after continued increases over recent years. The...
August 21, 2021 (2 min read)
![eCommerce Promotion Strategies: How To Use Discounts And Coupons [With Examples]](/files/images/blogs/71/961/ecommerce-promotion-strategies-discounts-coupons.webp?w=616&h=308&s=fit&f=png)
Juicy promotional offers are hard to resist, there’s no denying that. For the vast majority of consumers, discovering discounts, coupons, and other deals is an integral part...
August 21, 2021 (19 min read)
The subject of “open source vs closed source” incites a passion in even the most introverted of technologists - both sides are un-wielding in their opinions, however, such...
August 21, 2021 (18 min read)
Digital transformation is the process of improving business operations, customer experiences, and employee experiences through the adoption of technology—and the benefits are...
August 18, 2021 (4 min read)
The prospect of launching a website still feels incredibly exhilarating — even for those who have already launched numerous websites in the past. But if you’re new to the...
August 14, 2021 (4 min read)
Those who succeed at doing content marketing tend to have a couple of things in common: They have a large audience already; these guys do the heavy lifting in amplifying...
August 10, 2021 (8 min read)
Worldwide eCommerce sales grow year on year. By 2021, they will equal $4.479 trillion . In 2017 alone, China was responsible for 67.1% of all eCommerce sales worldwide. If...
August 09, 2021 (12 min read)
Running web projects is tough for a number of reasons, running complex web projects can start to get very complicated very quickly. With lots of moving parts, inputs from a...
August 07, 2021 (11 min read)
Today, marketers are engaging their customers through a multi-channel marketing strategy. By communicating offline and through their website, social media presence and other...
August 06, 2021 (7 min read)
Influencer marketing can either be an ingenious way to break through the noise or a complete waste of time and money. It all depends on your execution. The problem is that’s...
August 03, 2021 (11 min read)
One of the best aspects of Core dna is that new features and functionality are automatically rolled out whether you request them or not. While you continue working on the...
August 01, 2021 (1 min read)
Technology is a commodity. We’ve all heard people say this. In fact, some readers may recall Nicholas Carr’s 2003 article in HBR titled “IT Doesn’t Matter” , which posited...
July 31, 2021 (5 min read)
“Can we rebuild our checkout process to make it faster?” “Can we integrate our store with our CRM system?” “Is our technology stack—which powers our entire operation —...
July 31, 2021 (10 min read)
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